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2. Credibility includes two elements: one is the credibility of the disseminator, including honesty, objectivity, fairness and other character conditions; The other is professional authority, that is, whether the disseminator has the right to speak and the qualification to speak on specific issues. Credibility is divided into two types: high credibility and low credibility, namely stars and ordinary people. For the audience, if it comes from different disseminators, people's acceptance of it is also different. The higher the reputation of the star, the higher its credibility. Choosing a star to speak for a certain brand, relying on the star's leadership charm, the enterprise can transfer the star charm to the product and transform it into the connotation of the product to endow the product with new vitality and cordial association.江南某城津海市，电视台漂亮的女一号主持人陶珊，在“国际周晚会”进入转播的前一刻突然神秘死亡。此案一发，不单在整个电视台内引起一片混乱、同时也把随之跟进调查、破案的市公安局刑警大队，搅进一团难缠的绯案迷雾当中……《智慧风暴》由王冀邢执导，孙周、孙淳、高惠彬、王卫国、赵小锐、智一桐等人主演的电视连续剧。讲述一群知识精英如何勇敢地挑战世界智慧风暴的故事。　　不幸的是,Gilayn因错误地知道了这个秘密并且非常生气。他认为Kuea一直在愚弄他,从来不爱他。因此Gilayn说他从没爱过Kuea。这让Kuea伤心欲绝。科举并非无用。人到中年的山正是我们经常可以看到的那种不堪生活重负的男人。在外面，身为一家大超市经理的他每天忙得脚不沾地；在家里，虽然妻子露己去世十多年，但丈母娘仍把他当自家女婿呼来唤去；他那并不丰厚的薪金还要供养远在美国的女儿上名牌大学。山每天疲于奔命，幸好女儿乐就是他全部的骄傲。然而，繁重的工作压力和琐碎的工作细节，使得山十多年来一直沉湎于对亡妻的追忆和怀念中，迟迟不愿再组家庭。年过三十仍然未嫁的聪，则因为感情曾经受创而从此不愿再谈婚论嫁。受总公司的委派，聪来到山所在的超市担任财务主管，从而也开始了她和山之间不打不相识的浪漫故事。《米兰达第三季》是一部情景喜剧，在英国的BBCTWO台播出。这部连续剧来源于一档电台节目——MirandaHart的玩笑商店，一档基于MirandaHart的半自传体作品而创作的节目。Miranda总是让她妈妈失望，她对此也无能为力。Miranda经营一家玩笑商店，雇员是她的老朋友Stevie。